Support Experience Impacts Your Brand Experience

Machine learning (ML) is the buzzword of the decade, with virtually every company claiming (or planning) to use it in one way or another. Whether you are interested in buying an ML-based product or service or building models in-house, you need to be confident in your model’s predictions for you to really leverage them to transform your business. After all, the value machine learning can provide for your business will be limited by how actionable the insights it provides are and how much confidence you have in those insights in order for you to act on them.