Apr 11, 2022
What is Customer Sentiment Analysis and Ways It Improves the Customer Experience
Chief Marketing Officer, SupportLogic
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Highlights
Your CRM (or case ticketing system) is a critical component of your support operations. It captures a treasure trove of information and insights, including the unstructured data of your customer interactions.
Those emails, chats, and call transcripts contain the authentic voice of the customer! Most systems don’t natively access and analyze this data. But cutting-edge support experience (SX) software from SupportLogic does analyze that unstructured data inside support tools like Zendesk to provide teams with actionable insights.
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Reduce escalations and cut through backlog to increase customer retention and revenue