Unlock the power of cross-functional alignment by turning support insights into shared intelligence. Join us as we explore real-world strategies for surfacing upsell signals, reducing friction across teams, and boosting revenue, featuring support leaders and visionary co-host Steve Frost.

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Support teams sit on a treasure chest of information from churn signals to feature requests that can fuel sales and customer success efforts.

This session combines strategic frameworks with real-life applications, showing how GTM teams can activate support data to drive revenue and how sellers and customer teams can seamlessly integrate existing intelligence into their workflows.

Key takeaways:

• Uncover Revenue Opportunities: Learn how to find upsell and renewal signals in support interactions to drive revenue impact.
• Turn Insights into Action: See practical strategies for embedding those signals into Sales, Success, and Product workflows.
• Break Down Silos: Discover simple tools and methods that help teams stay connected and aligned.
• Put AI to Practical Use: See how SupportLogic uses AI to highlight important signals in support data and makes them easy to act on.

About our co-host, Steve Frost
Steve is a seasoned thought leader in revenue growth and customer engagement. As Founder of Frost Commerce and former executive in digital transformation, he has helped dozens of companies leverage cross-functional intelligence. He’ll share frameworks on using support data to personalize sales campaigns and increase renewal velocity.

Hosts