SupportLogic and Your CRM: A win-win combination

CRMs are the Frontline. You Still Need Command and Control.

Your CRM is evolving to include chatbots, automation frameworks, and AI-powered agents like Einstein, AgentForce, and Now Assist. These tools are increasingly effective at handling common customer tasks. But that automation creates a new challenge:

When interactions happen between a virtual agent and your customer—or between a customer and a human—there’s no built-in system to track context, extract meaning, or warn you before things go wrong and escalate. That is where SupportLogic comes in.

CRMs Automate While SupportLogic Understands

CRMs are workflow engines and interaction points. SupportLogic is the intelligence layer—monitoring, interpreting, and optimizing every customer relationship.

Just as you wouldn’t run cloud infrastructure without Datadog or Splunk, you shouldn’t run post-sales operations without SupportLogic. It’s your experience monitoring and management layer—built for complex B2B support and success environments.

Designed to Work With Your CRM, Not Replace

SupportLogic doesn’t compete with AgentForce, Einstein, or Now Assist. It complements them. Our Cognitive AI Cloud ingests the conversational data those tools generate—along with human conversations—and transforms that raw data into structured signals, context, and insight. That insight can flow back into your CRM workflows, BI dashboards, and reporting layers.
SupportLogic is focused on understanding them. We don’t automate workflows—we analyze them. We don’t replace human agents—we make them better. And we don’t generate conversations—we monitor, extract, and act on signals from them.